info@stimykpn.ac.id (0274) 885505

Sri Rejeki Ekasasi, Dra, M.B.A




Data Pribadi
NPP 3019108075
Nama Lengkap Sri Rejeki Ekasasi, Dra, M.B.A
Pendidikan Terakhir S2 MBA -Central Queensland University- Queensland- Australia
Tempat, Tanggal Lahir Yogyakarta, 1964-01-04
SCOPUS ID
SINTA ID
Email sekasasi@stimykpn.ac.id
Riwayat Pendidikan

S1 Manajemen, Fakultas Ekonomi, Universitas Islam Indonesia (Dra.)

S2 Management & Business Administration, Central Queensland University- Queensland- Australia (MBA)
Pengalaman Mengajar
  • Marketing Management
  • International Marketing
  • Marketing Communication
  • Marketing Strategic
  • Consumer Behavior
Sertifikasi Kompetensi
  1. Pendamping UMKM (BNSP)
  2. Digital Marketing (BNSP)
Publikasi Ilmiah
  1. Determinants of Revisit Intention Among Indonesian Beauty Clinic Customers in Distribution Beauty Clinic Market: The Mediating Role of Trust (2024)
  2. Factors Affecting Shopee Sellers Competitive Advantage And Company Performance (2024)
  3. Urgensi Inklusivitas Dalam Bisnis (2024)
  4. PENGARUH JARINGAN USAHA, INOVASI PRODUK DAN PERSAINGAN USAHA TERHADAP PERKEMBANGAN USAHA MIKRO (2024)
  5. Pengaruh Citra Merek dan Harga terhadap Keputusan Pembelian Sepatu Ventela di Kalangan Pemuda Yogyakarta dengan Minat Beli sebagai Variabel Mediasi (2023)
  6. Pengaruh Social Media Marketing, Electronic Word of Mouth dan Brand Trust terhadap Keputusan Pembelian Produk Kosmetik MSI (2023)
  7. Implementation of Construal Level Theory (CLT) on Indonesian Customers Toward Domestic as well as Overseas Online Shopping (2022)
  8. The Influence Of Green Marketing and Green Brand Image nn Green Satisfaction Starbucks Yogyakarta (2022)